Threekit vs Zakeke vs Expivi vs a custom 3D configurator

In short: Subscription 3D configurator platforms such as Zakeke, Kickflip, Mimeeq, Roomle or Expivi fit brands that sell products with variants on existing 3D models through e-commerce; custom development fits better when the product is a structure whose dimensions change continuously and whose geometry and price come from its own building rules.

3D configurator platforms (Zakeke, Kickflip, Mimeeq, Roomle, Expivi, Emersya and others) are subscription services where you upload products, options and 3D models so customers can customize them in an online store. They work very well for catalogs with variants. Custom development makes sense when your product is a structure whose dimensions change freely, like a metal building or a home laid out room by room, and the price comes from your own building rules.

What a 3D configurator platform is

It's ready-made software, used on the web and paid monthly. The company uploads 3D models of its products, defines which parts can change (colors, materials, components) and publishes the configurator in its store. Most integrate with Shopify or WooCommerce, and some add augmented reality so you can see the product in your living room from your phone.

The underlying logic is usually: one uploaded 3D model + options on that model. That's what a sofa or bicycle brand needs. The question for a construction company is whether its product fits that logic.

What each one offers, according to its website

All the information below comes from each company's website, checked in October 2026. Prices and plans change; check them again before you decide.

• Zakeke. A "visual commerce" platform with a 3D configurator, preview, augmented reality on every plan and no-code integrations with Shopify, WooCommerce and Etsy. It publishes prices: Starter from USD 59 per month on an annual plan plus 1.9% per customized product sold, Grow USD 110 and Scale USD 255, with decreasing commissions, and a 14-day free trial (source). The industries it lists include furniture, fashion and gifts; construction isn't listed.
• Kickflip (formerly MyCustomizer). A no-code configurator with rules, dynamic pricing and orders sent to production. From USD 59 per month plus a commission of 1.95% down to 0% per product sold, with a 14-day trial (source). 3D isn't mentioned on its website; it talks about photorealistic previews.
• Mimeeq. 2D, 3D and modular configurators, with a rules engine, formulas and interactive quotes, app-free augmented reality and e-commerce plugins. Plans range from USD 599 per month (Core) to USD 2,499 (Ultimate), with assisted onboarding from USD 599 extra (source). Focused on furniture and equipment.
• Roomle (Rubens). A 3D configurator with parametric logic on its Full Logic plan, a bill of materials (BOM), a pricing API and augmented reality. Basic from EUR 850 per month and Full Logic from EUR 1,450 per month, excluding taxes (source). Its examples include garden sheds, although the focus is furniture. Spanish isn't listed on its website.
• Expivi. Configuration, pricing, quotes and BOM connected to ERPs such as SAP or Microsoft Dynamics; 3D and augmented reality are optional add-ons. Its industries include "construction and outdoor." Pricing isn't listed on its website: it's defined during a demo (source).
• Emersya. 3D configurators, web augmented reality and virtual photography from the same model. Pricing isn't listed on its website (source).
• Threekit. Worth clarifying because it shows up in a lot of searches: according to its website, it now presents itself as "AI-Native CPQ for Manufacturers," aimed at mid-size and large manufacturers, with customers such as Andersen and Tuff Shed. Pricing isn't listed on its website (source). I compare it with other CPQ tools in CPQ software or a custom 3D quoting tool.

What platforms do well

Credit where it's due: several have published prices, free trials, direct integration with the most popular stores and augmented reality ready to go. If you already sell on Shopify and have 3D models, you can have a configurator running quickly without hiring anyone.

A platform is a good fit if:

• You sell through an online store and want to take payment right there.
• Your product comes in color, material or component variants on a fixed shape.
• You have someone in-house to upload and maintain products.
• A subscription in US dollars, with a commission per sale in some cases, isn't a problem for your cash flow.

A pergola manufacturer with three fixed sizes and five colors that sells online may be well served this way.

Where a construction structure doesn't fit the mold

The problem shows up with truly parametric products. An 18 × 30 m metal building and a 20 × 36 m one aren't "the same model with a different option": the frame changes, along with the number of purlins, the square meters of metal sheeting and the number of frames.

Some platforms have parametric logic or modular configurators (Roomle on Full Logic, Mimeeq with its modular configurators), and that narrows the gap. But the rules of a metal building or a home laid out room by room are construction rules: where a sliding door can go depending on frame spacing, how the cladding changes with a brick-and-sheeting wall, which combinations can't be built. Programming that inside a generic tool, in its rules system and in English, ends up being development work anyway, limited to what that rules system allows.

I explain it from the technical side in parametric rendering and from the decision side in custom software vs templates.

What changes with custom development

Custom development programs your product's rules from the start. In my case, as Facundo Campo, I do it on Estructuras 3D, my own engine that already handles lighting, camera, interface, views and layers, and generates every part from building rules. What gets developed for each manufacturer is its parts, its rules, its price table and whatever the sales process needs.

Compared with a platform:

• No modeling or uploading variants. The geometry comes from the dimensions.
• The price comes from the same rule that builds the structure, with a table the manufacturer updates when costs change. See prices that change every month.
• It adapts to how you sell: quote requests over WhatsApp with the configuration already set up, offline mode for trade fairs, a sales rep panel, PDF quotes.
• No commission per sale. It's quoted per project; there's no list price.
• You talk in Spanish with the person who programs it.

The trade-off: the upfront cost is higher than the first month of a subscription, and an integrated online store isn't included unless you ask for it.

How to decide

• If you're a brand with e-commerce and products with variants on a fixed shape, start with a platform. Try it free for 14 days and you'll quickly know whether it works for you.
• If you're a mid-size or large manufacturer with an ERP and sales reps in several countries, look at Expivi or the CPQ tools.
• If you're a small construction company with a product whose dimensions change, you sell over WhatsApp, at the factory or at trade fairs, and you want the customer to see exactly what's being quoted, custom development will give you less friction.

To see how a parametric engine behaves with a construction product, try the metal building and open-sided shed configurator: change the span or the length and watch everything recalculate. If you'd like us to look at your product, message me on WhatsApp at +54 9 11 6193-3176 or email facundocampo100@gmail.com. I'll tell you honestly whether a platform or a custom 3D quoting tool is the better fit.

Frequently asked questions

How much does a 3D configurator platform cost?

It depends on the platform. According to their websites, checked in October 2026, Zakeke and Kickflip start at USD 59 per month plus a commission per sale, Mimeeq at USD 599 per month and Roomle at EUR 850 per month. Expivi, Emersya and Threekit don't publish pricing.

Do configurator platforms work for metal buildings or prefab homes?

They can if the product is sold as models with variants. When dimensions change continuously, it's better to program the product's rules.

Is Threekit still a 3D configurator?

According to its website, checked in October 2026, Threekit now presents itself as a CPQ for manufacturers, focused on valid configurations, pricing rules and quotes for sales reps and distributors.

Does a custom quoting tool charge a commission per sale?

No. Custom development with Estructuras 3D is quoted per project, based on the product and the features needed; there's no commission on what you sell.